Business in Action Virtual Market Fair

Connecting classroom learning with real-world application

Business student with arms crossed

Welcome to the Virtual Market Fair

First-year students in the Norm Brodsky College of Business participate in the Business in Action program. As they learn and develop a foundational understanding of the business environment and business functions, students work in teams to develop and run a small business throughout the semester. They learn how to write a business plan and are provided funds to execute their plan.

Our student run businesses are listed below, click to learn more about their business and purchase products. Alternatively, you can visit the market fair in person on Thursday, November 2, 2023 from 11:30 a.m. - 1 p.m. in the Student Recreation Center Atrium. Happy shopping!

Student-run businesses

Arrange-A-Chain

Arrange-A-Chain specializes in creating keychains that fit your lifestyle! Our sets include the Self-Defense Set, the College Essentials Set, and the Self-Care Set. You can also pick any of our keychains to add to your very own Lifestyle Set!

Bronc Bands

Our product comes in many different styles. We make beaded bracelets, and Silicone bracelets that have our school logos on them. You can also order ones that you can customize.

Bronc-itz

The Bronc-Itz will provide an easy, durable, affordable, and UNIQUE way to stay in style during the school year at Rider University. As a group we have created the Rider Bronc-Itz Keychain and Pins. We are selling keychains for $3 and Pins for $5. For keychains there is a bundle that is 2 for $5 and the pins will have a bundle of 2 for $8.

Cable Toolz

We sell accessories for cables including cable holders as well as cable protectors (in animal shapes).

Campus Charms

Campus Charms sells bead & crystal bracelets for as little as $3. Available in a variety of designs for all ages. Sales methods include social media and tabling. Special offers include 10% off for first-time and spin-the-wheel if you bring a friend.

Campus Comfortz

We sell embroidered blankets with our own custom logo inspired by the Rider logo. These blankets are a great way to show school spirit while also staying warm for the winter.

Comfy Coping Company

We are selling hoodies with a simple design to raise awareness of mental health.

CUSTOMDrink

We are selling custom can koozies.

Cuziez Cases

Iphone case customized with your design. Full Body Screen Camera Protective Cover, Shockproof, Slim Phone Case, Anti-Scratch Soft Microfiber Lining, Compatible with Iphone X and +.

Hoodie n' a Mug

We provide a mental health related product bundle that includes a hoodie and a mug with mental health slogans on them. These can be bought as a bundle or individually.

J-Jam Jewelers

Customizable necklaces ranging from roped bands with engraved wooden pendants to engraved dog tags. The roped bands come in a variety of colors and almost any phrase can be engraved on both kinds.

Kan Kooleez

Personalized kan koolies with your logo or design keep beverages chilled in style, and our bottle openers and shotgun openers make it simple to crack open a cold one. Customize the refreshing experience you have!

Locked In

Locked In provides customers with a new way to decorate their lanyards with our accessories. One of the main products, our “BroncBaby” keychain, was created to display student’s school spirit, while also being subtle enough to carry everywhere they go.

LADS

LADS manufactures and sells high quality customized bracelets. We offer unique and stylish bracelets that cater to diverse customer preferences and fashion trends. With a focus on design and customer satisfaction, we offer different bracelet options like the Greek alphabet, numbers, clay box beads and many more.

MeggaMerch

We provide custom sweatshirts for individuals or club/intramural sports teams at Rider University. Visit our Instagram Page, which has a link in the bio to order. If interested in a team order, please direct message us on our Instagram account.

MindfulWrists

Our product line comprises wristbands, keychains, and stickers, each dedicated to a meaningful cause. Each item boasts a distinct color associated with its cause and features an empowering message on the front, highlighting the importance of support, awareness, and resilience.

On Top

Black with white embroidered "dad" hat, with the logo being the outline of New Jersey with oak leaf tree branches inside.

PackProtect

Pack Protect is a unique product designed to keep backpacks, computer bags and other baggage dry. It’s a rain-jacket for your bag! Our product aims to keep teachers and students' bags dry and we intend to sell our product on Rider’s campus and at other local colleges.

Patch Me If You Can

Patch Me If You Can promotes self-expression through stylish hats and fun decals. Through 3 options of hats, and an endless array of patches, we make customizable clothing the best way to express your hobbies and interests!

Picture Plugz

PicturePlugz is a company that intends to provide Rider University students with great-quality pictures.

Rider Dye Co.

Rider Dye Co. has created a carefree and loving community through the sale of tie-dye shirts promoting "life's short, enjoy the ride." We are selling pink shirts for breast cancer awareness, and are moving onto black long-sleeves and red t-shirts.

Sippin

Our product is an insulated tumbler. This cup will keep the temperature of your cold or hot drinks for many hours. There will also be sticker designs that allow you to make the cup your own by customizing it.

Walking on a Dream

Introducing Walking on a Dream, our cashmere blend satin-lined beanies made to keep you warm and your hair healthy all season long. We have five different color options to choose from, as well as a unique design displayed on all of our beanies.

We Fly Together

Our product idea is sweatshirts in support of suicide prevention. Our team, We Fly Together wants to provide a comforting item, as well as be a voice for suicide prevention awareness.

Your support makes it possible

The Business in Action program is made possible thanks to the generous sponsorships of Rider alumni and friends. A portion of the teams’ profits are donated to charitable organizations that the students choose, and the other 50% is reinvested into the program to support future activities of the Business Living & Learning Community.